ROX Motor’s Silk Road Tour Reaches Iraq, Strengthening Regional Connectivity and Sustainable Mobility

ROX Motor, an international luxury new energy vehicle brand committed to becoming the leading new energy vehicle brand for outdoor lifestyle enthusiasts worldwide by 2030, has completed the Iraq leg of its 25,000 km Silk Road Tour, following a 9,500-kilometre journey across China, Central Asia, and the Caucasus.

As a pivotal stage in its global journey, the convoy traced Iraq’s historic routes through Mosul, Erbil, and Baghdad, combining extensive test drives with cultural exchanges that underscore ROX Motor’s mission to connect history with modern innovation and foster cross-regional dialogue.

During the journey, the ROX 01 luxury all-terrain SUV demonstrated exceptional performance across plains, mountain passes, and urban roads. Powered by REEV dual-energy technology, the model integrates fuel and electricity with an intelligent AWD system and five driving modes, delivering versatile, efficient, and reliable mobility tailored to the needs of Iraqi users.

To support this chapter, ROX Motor’s partner Laith Al Obaidi Group provided technical expertise through three showrooms and two service centres in Baghdad, Mosul, and Erbil. These facilities form strategic anchors in ROX Motor’s expanding global service network and strengthen the bridge between Chinese innovation and the Iraqi market.

Aligned with Iraq’s “Vision 2030,” a national strategy centred on sustainability and environmental stewardship, ROX Motor is deepening cooperation with local partners to advance green mobility and sustainable growth. With its all-terrain innovation, strategic partnerships, and deep commitment to users, the brand continues to accelerate its global journey, empowering outdoor lifestyles and redefining mobility across continents.

About ROX Motor

ROX Motor is an international new-energy vehicle company, focused on Smart, All-terrain, REEV innovation. We are dedicated to empowering those who yearn to explore faraway places through advanced technologies. Our vision is to become the world's leading outdoor lifestyle brand.

For more information, please visit: https://www.roxmotor.com/en